ElevexMedia — Restaurant Profit Tools
US restaurants · owners & operators

You know your revenue. Do you know which dish loses you money?

Thirteen working calculators, built by an operations director with 25+ years in food service. Enter your own numbers — purchase prices, yields, portion sizes, shift hours — and get the answer on the same screen. No course to sit through, no consultant to hire, no software to subscribe to.

$150 per workbook, or take a whole section and one workbook is free. One payment, no subscription — the file is yours to keep.
The formulas are already in the file. You fill in the white cells.
Why a P&L is not enough

Your P&L tells you that you lost money. It never tells you where.

Food cost came in at 34% instead of 30%. That line is true and completely useless — it does not name the dish, the vendor, the portion or the shift that did it. These workbooks are built to name it.

The menu item you are proud of

A dish sells well, so nobody questions it. Priced against a plate cost nobody has recalculated since the last invoice increase, it can lose money on every cover.

The vendor who looks cheaper

Two suppliers, two sticker prices. Once trim and cook loss are counted, the cheaper case is regularly the more expensive one per usable pound.

The shift that should not be open

Averaged across the week, labor looks fine. One shift may not be covering its own payroll — and the weekly average hides it perfectly.

The leak nobody owns

Over-pouring at the bar, a subscription nobody cancelled, a delivery platform charging more than the order earns. Small, recurring, invisible on a monthly statement.

Do the arithmetic on yourself

What one point of prime cost is worth in your restaurant

Food cost and payroll are the two lines you can actually move. Put your own numbers in and see what they leave you at the bottom — and what a few points would be worth. Nothing is sent anywhere; this runs in your browser.

$200,000
Sales for one location, one month, before tax.
31.5%
Industry reference: 28–35% of sales.
33.0%
Industry reference: 30–35% of sales. Include your own pay if you take one.
Your prime cost
64.5% · $129,000
Inside the 55–65% band operators aim for, but at the top of it.
One point of prime cost
$2,000 / month
$24,000 a year. That is what a single percentage point is worth to you.
Food & beverage$63,000
Payroll$66,000
Rent, utilities, marketing, everything else$61,000
Left at the bottom$10,000

Everything below prime cost is held at 30.5% of sales — 8% occupancy, 17.5% utilities, supplies, marketing and repairs, 5% depreciation and interest. That is a middle-of-the-road full-service structure, not a best case: a typical independent keeps 3–6% at the bottom. This is an illustration, not a forecast for your business — the workbooks below do the same arithmetic on your actual invoices, dish by dish and shift by shift.

The library

Thirteen workbooks, each answering a question your P&L cannot

Every one is sold on its own at $150, and each is built to answer a question a P&L cannot. Start with the problem that is costing you now — open any card to see the tabs inside before you decide. If more than one sounds like you, the packs below cost less than buying them one by one.

Section 1

Cost, menu and margin

Where the money leaves the plate: what a dish actually costs, what it should be priced at, which items earn their place on the menu, and which line items you are quietly overpaying on.

Start here

Food Cost & Menu Price Calculator

The true cost of one dish, the price it should carry, and what a single point of prime cost is worth to you in dollars.

What it does
  • Builds the real cost of a dish from its ingredients and suggests a menu price for your target margin.
  • Puts a dollar figure on one point of prime cost in your own restaurant — per month and per year.
  • Compares your food cost to an industry benchmark for your type of operation, not a generic one.
Tabs inside
  • Recipe Cost Calculator
  • Prime Cost Snapshot
  • Benchmarks · Next Steps
$150 One payment · no subscription
Try it live Buy — $150
Purchasing & portions

Product Yield & Portion Cost Calculator

Sticker price is not what you pay. This is what a usable pound actually costs you, vendor by vendor.

What it does
  • Tracks trim loss and cook loss as separate stages instead of one blended number, so you see where the product disappears.
  • Compares up to four suppliers by true cost per usable pound — the cheaper case is often the more expensive one.
  • Logs yield tests over time against your spec and flags drift before it becomes a training problem.
Tabs inside
  • Yield Test — Single Item
  • Vendor Comparison
  • Yield Variance Tracker
  • Yield Benchmarks — reference ranges for common proteins and produce
$150 One payment · no subscription
Buy — $150
Menu engineering

Menu Item Profitability Calculator

Standard menu engineering stops at a label. This one tells you which way to move the item — and what to check first.

What it does
  • Factors in labor minutes per portion, so you see profit per labor-minute — a dish can look like a Star on food cost alone and still be a poor use of your kitchen time.
  • Gives a recommended direction for every item plus the question to confirm before acting, not just a Star / Plowhorse / Puzzle / Dog label.
  • Simulates a price increase with a break-even: how much of a volume drop you could absorb and still come out ahead.
  • Compares this period classification to the last one and catches items quietly sliding.
Tabs inside
  • Menu Profitability Matrix
  • Price Increase Simulator
  • Trend Tracker · Next Steps
$150 One payment · no subscription
Buy — $150
Every other line item

Cost Savings Opportunity Calculator

Nineteen cost categories ranked by what they are worth against how hard they are to capture — so you know what to do Monday morning.

What it does
  • Uses your own current spend in each category, so every dollar figure is about your restaurant and not a worked example.
  • Ranks opportunities by dollar impact against effort to capture, instead of listing them alphabetically.
  • Audits the costs most guides skip entirely: dead software subscriptions and vendor contracts nobody has renegotiated in years.
  • Turns a one-time calculation into a habit with a 12-month tracker, price benchmarks and ready-to-use negotiation talking points.
Tabs inside
  • Savings Opportunity Finder — 19 categories, ranked
  • Compounding Leak Calculator
  • Subscription & Recurring Cost Audit
  • Vendor Renegotiation ROI · 12-Month Tracker
  • Vendor Price Benchmarks · Negotiation Talking Points
$150 One payment · no subscription
Buy — $150
Section 2

Shifts, staff and the floor

What happens between opening and close: whether a shift pays for itself, who is upselling and who is not, what is leaving the bar untracked, how bonuses are decided, and what an inspector will ask to see.

Labor & throughput

Restaurant Operational Efficiency Calculator

Free templates tell you if you have a labor problem. This one tells you which shift, and which of four causes is behind it.

What it does
  • Cross-references sales per labor hour against covers per labor hour for each shift, and names the likely root cause — slow service, weak upselling, overstaffing, or a genuinely well-run shift.
  • Models what happens to revenue if you add seats or shave minutes off table turn time, before you spend money on either.
  • Answers the question free templates avoid: should this specific shift even be open? Calculates the minimum sales it needs to cover its own labor.
Tabs inside
  • Shift Efficiency Diagnostic
  • RevPASH & Capacity Simulator
  • Shift Break-Even
  • Benchmarks — reference ranges for SPLH and labor cost %
$150 One payment · no subscription
Buy — $150
Service & upselling

Average Check & Upsell Effectiveness Calculator

Turns a vague sense that some servers upsell better into a specific, defensible number.

What it does
  • Tracks attachment rate separately for appetizers, desserts and beverages, each against a benchmark, so you see which add-on category is underselling.
  • Simulates the opportunity: close the gap to benchmark on one category, and here is what that is worth per month.
  • Compares average check and attachment rate side by side for every server.
Tabs inside
  • Average Check & Category Mix
  • Attachment Rate & Upsell Opportunity
  • Server Comparison
  • Benchmarks · Next Steps
$150 One payment · no subscription
Buy — $150
Bar

Bar Pour Cost & Variance Calculator

Most owners suspect the bar is leaking without ever putting a number on it. This puts the number on it.

What it does
  • Uses the bottle-marginal method professional bar auditors use: what your POS sales should have consumed against what your physical count says you actually went through.
  • Shows the gap per bottle and per shift, then rolls it up to a monthly and annualized dollar figure.
The honest limit
  • It tells you that there is a gap and exactly how big. It cannot tell you which of four causes is behind it — over-pouring, uncharged comps, spillage or theft look identical in the numbers. Telling them apart means watching a shift, not reading a spreadsheet.
Tabs inside
  • Pour Cost Variance by SKU
  • Variance by Shift / Bartender
  • Summary — total estimated variance, monthly and annualized
$150 One payment · no subscription
Buy — $150
Pay & motivation

Staff & Manager KPI Bonus Calculator

Plenty of articles explain how a bonus plan should work. This is the calculator that actually runs the math.

What it does
  • Calculates a manager bonus pool from EBITDA or prime cost improvement, with automatic reductions if guest-review or health-inspection thresholds are not met, split however you choose across the team.
  • Scores staff across weighted KPIs — upsell rate, table turn time, attendance, food safety compliance — producing a consistent bonus number that holds up when someone questions it.
Tabs inside
  • Manager Bonus Pool
  • Staff KPI Scorecard
  • Benchmarks · Next Steps
$150 One payment · no subscription
Buy — $150
Section 3

Growth, contracts and opening

The decisions made outside the kitchen: what a delivery app really pays you, whether the lease itself is the problem, what marketing spend is actually returning, and what it costs to open before you sign anything.

Delivery channel

Delivery Platform True Profitability Calculator

Delivery orders are up and the bank balance is not. This shows you why, one order at a time.

What it does
  • Calculates true net margin per order — commission plus packaging, processing and promotion cost against your actual food cost — side by side with the same order sold as dine-in or pickup.
  • Puts the platforms next to each other instead of you guessing at commission structures from memory.
  • Rolls per-order math up to your real monthly volume, so you see a dollar total rather than a percentage that is easy to shrug off.
Tabs inside
  • Order-Level Profitability
  • Platform Comparison
  • Monthly Volume Reality Check
  • Benchmarks · Next Steps
$150 One payment · no subscription
Buy — $150
Rent & break-even

Occupancy Cost & Overall Break-Even Calculator

Every other workbook finds a specific leak. This one answers the question underneath them all: how much do you need to sell before you keep a dollar?

What it does
  • Models percentage-rent breakpoints — common in malls, food halls and many street leases — and stress-tests your occupancy cost across three revenue scenarios before you are locked in, not after.
  • Calculates whole-business break-even: the monthly revenue that covers every fixed cost, translated into a daily number and a covers-per-day number you can actually watch.
  • Shows your margin of safety — how far above break-even you sit, and how many bad days in a row you could absorb.
Tabs inside
  • Occupancy Cost Ratio
  • Overall Break-Even
  • Margin of Safety
  • Benchmarks · Next Steps
$150 One payment · no subscription
Buy — $150
Marketing spend

Restaurant Marketing ROI Calculator

Builds a budget from what a new guest is worth to you — not from the borrowed rule that everyone repeats.

What it does
  • Adjusts every benchmark to your format — a food truck, a donut shop and a fine dining room do not market the same way and should not be measured the same way.
  • Shows what each channel actually costs per new customer, not just total spend.
  • Compares lifetime value against acquisition cost — the number that tells you whether a channel is worth scaling.
  • Counts the marketing tax nobody counts: subscriptions, loyalty redemption cost and delivery-platform promotion fees.
  • Runs a promotion break-even before you discount, not after.
Tabs inside
  • Format & Spend Benchmark
  • Channel ROI & CAC
  • Customer LTV & Retention
  • Marketing Tax & Hidden Costs · Promotion Break-Even
$150 One payment · no subscription
Buy — $150
Before you open

Restaurant Startup Budget & Runway Calculator

The one workbook in the library that is not for an operator already running a restaurant.

What it does
  • Adjusts every reference range to your format — a food truck and a fine dining room do not cost the same to open.
  • Compares what it costs against what you actually have lined up, and shows the funding gap in dollars rather than a vague sense that you need more.
  • Models a realistic ramp-up curve against your fixed costs and names the month your reserve would run dry if sales ramp slower than hoped — before you sign, not three months in.
Tabs inside
  • Startup Budget Builder
  • Funding Gap
  • Cash Runway During Ramp-Up
  • Benchmarks · Next Steps
$150 One payment · no subscription
Buy — $150
Section 4

Control logs

Not a calculator. This is the daily record itself — what was checked, when, by whom, and what was done when a reading came back out of range. The workbook an inspector asks to see, and the one a manager fills in during the shift rather than after it.

Compliance

Food Safety Control Point Log

The daily records an inspector asks for, in one place instead of on seven clipboards.

What it does
  • Covers the control points most kitchens already check by hand: delivery and storage temperature, shelving separation, rotation and shelf life, date labeling, sensory checks and dry-storage humidity.
  • Flags out-of-range readings and prompts a corrective action — the same discipline an inspector looks for.
What it is not
  • This is not a HACCP plan. It does not replace ServSafe or equivalent training, or a site-specific hazard analysis by a qualified professional. Requirements vary by state and local health department — check yours before relying on any range in it.
Tabs inside
  • Receiving Log · Storage Temperature Log
  • Rotation & Shelf Life (FIFO)
  • Organoleptic & Room Conditions · Storage Separation
  • Labeling & Date Marking · Reference Ranges
$150 One payment · no subscription
Buy — $150
Buy a set

Take a whole section and one workbook is free

Most problems do not sit alone. Purchasing, portioning and menu pricing are the same problem seen from three sides — and the workbooks are built to be used together. Take a full section and you pay for one workbook less.

Section 1 · 4 workbooks

Cost & Menu Pack

Everything that decides what a plate costs you and what it should be sold for.

  • Food Cost & Menu Price Calculator
  • Product Yield & Portion Cost Calculator
  • Menu Item Profitability Calculator
  • Cost Savings Opportunity Calculator
$450 $600
You save $150 — one workbook free
Buy the pack
Section 3 · 4 workbooks

Growth & Opening Pack

The decisions made outside the kitchen — platforms, the lease, marketing spend and opening a new venue.

  • Delivery Platform True Profitability Calculator
  • Occupancy Cost & Overall Break-Even Calculator
  • Restaurant Marketing ROI Calculator
  • Restaurant Startup Budget & Runway Calculator
$450 $600
You save $150 — one workbook free
Buy the pack

Packs are the same workbooks sold above, nothing is abridged. If you would rather start with one, every workbook is still $150 on its own. The Food Safety Control Point Log is sold on its own — it is a record book rather than a calculator, and it does not sit inside any of the three packs.

See inside before you pay

Try the costing sheet before you pay for anything

One sheet is open to everyone: Recipe Cost, from the Food Cost & Menu Price workbook. It is the real file with an example dish already in it — type over the blue cells and watch the plate cost and the suggested price move. Nothing to sign up for, nothing to install.

The sheet below is live, not a picture. Type over the blue cells — a purchase price, a portion size — and every total recalculates in front of you. Nothing you enter is saved and the file itself never changes. What you buy is the complete workbook in Excel, with the example rows cleared for your own numbers: the benchmark ranges for your format of venue, the prime cost snapshot, and the summary of what the numbers found.

Loading the live workbook It opens in Excel for the web and takes a few seconds. Nothing to install, nothing to sign in to.

Recipe Cost, from the Food Cost & Menu Price workbook, running live.

Why only this one

Costing a plate is not a trade secret — it is in every textbook, and the whole method is above for you to try. What is not in a textbook is what sits inside the other twelve: the benchmark ranges for your own format of venue, the diagnostic that names which of four causes is behind a bad shift, the recommended action against every dish on your menu, and the supplier thresholds with the wording to use in that conversation. That is the part you are paying for, and it is written in plain sight on those sheets — which is why they are not opened before purchase.

Every workbook is listed tab by tab on the cards above, so you know exactly what is in the file before you buy it.

Still in the workshop

The library keeps growing

Thirteen workbooks are finished and available above. These are the ones being built now — the list follows what operators keep asking for. Tell us what you would use.

Guest Feedback & Retention

Reviews, surveys, social comments and feedback left on your own site, in one picture — what guests actually keep saying, and what it costs you when they stop coming back.

Energy Use & Equipment Audit

A control log rather than a calculator, in the same shape as the Food Safety one: kWh per square foot against a reference range for your format of venue, and an equipment walkthrough that finds where the power is going. Utilities, paper and chemicals themselves are already covered inside the Cost Savings Opportunity Calculator.

Tell us what is missing

If the number you need is not in the library yet, write to us. Several of the workbooks above exist because an operator asked for them.

How ordering works

Four steps, and the numbers are yours the same week

1

Place your order

Tell us which workbook you want and where to send the invoice. It takes a minute and commits you to nothing.

2

We send an invoice

An invoice made out to your business, with our terms attached. Pay it by bank transfer. We reply the same business day.

3

The workbook arrives by email

An Excel file, yours to keep. It works in Excel 2016 and newer, Excel for Mac and Google Sheets. Nothing is installed and nothing connects to your POS.

4

Enter your own numbers

Input cells are marked; everything else is locked and calculates itself. A Read Me tab walks through the first entry. Most owners find their first repriceable dish on day one.

★ Built by an operations director with 25+ years in food service

Not generated from a template

These workbooks come out of running kitchens, not out of a business-school worksheet. The conversions, the yield assumptions and the way costs roll up through sub-recipes reflect how food service actually works — which is why the numbers hold up when you put your own invoices into them.

The same experience sits behind our consulting work: ElevexMedia helps US restaurants find and close the margin leaking through purchasing, portioning and menu pricing. These tools are the part of that work you can run yourself.

Frequently asked questions

FAQ

How do I pay?

By invoice. You place an order, we send an invoice made out to your business — or to you personally, whichever you prefer — and you pay it by bank transfer. We are not running card checkout on this page yet, which is why every order goes through a person on our side.

How long does it take?

We answer orders the same business day. The workbook goes out as soon as the payment clears — with a bank transfer that is usually one to three business days, and company accounts payable departments sometimes take longer than that.

What format are the files, and do I need Excel?

Each workbook is an .xlsx file. Excel 2016 or newer, Excel for Mac and Google Sheets all open it. Nothing is installed, nothing connects to your POS, and the file is yours to keep.

Do I need to know spreadsheets to use these?

No. The cells you fill in are marked and everything else is locked and calculates on its own. If you can type a purchase price into a box, you can run these.

Can I see what is inside before I pay?

Partly, and on purpose. The Recipe Cost sheet is open to everyone and runs live on this page — put your own numbers into it before you decide. The rest of the library is not opened, because what you are buying is written in plain sight on those sheets: the benchmark ranges, the diagnostics and the recommended actions. What each workbook contains is listed tab by tab on the cards above.

Is this a subscription?

No. One payment for the workbook and it is yours. There is no renewal, nothing expires and there is nothing to cancel.

What if it is not what I expected?

Because these are digital files, we do not offer open-ended returns — the live sheet and the tab-by-tab list on every card are there precisely so you can check first. If the workbook is defective — it will not open, the formulas are broken, or we sent the wrong one — write to us and we will fix it or refund you in full.

Which one should I start with?

Each workbook stands on its own. Start with the problem that is costing you now: purchasing and portions point to Food Cost or Yield, a menu that sells but does not earn points to Menu Profitability, a payroll that outruns your sales points to Operational Efficiency, and a business you have not opened yet points to the Startup Budget. If two or three of those sound like you, the packs cost less than buying them one by one.

Will this work for my type of operation?

They are built for food service broadly — full service, fast casual, cafés, bakeries and food trucks all cost recipes the same way, and the benchmark ranges adjust to your format. The yield tables lean toward scratch kitchens; a purely assembly-based operation will use fewer of the rows.

Can you set it up with our actual numbers?

Yes — that is consulting rather than a workbook, and it starts with a free Express Audit. We look at where your margin is going and tell you in writing what to fix first.

Start with the numbers you already have

One repriced dish usually pays for the workbook

A single item running four points over target on 20 covers a day is roughly $2,000 a year walking out of the kitchen. One workbook costs less than that single mistake does in a month — and it is built to find the rest of them.

Digital products. Prices in USD. These tools provide general operational calculations and are not financial, tax, or legal advice.